Culture Con
A 10,000-person cultural convening — produced as a living ecosystem, not a conference.
CultureCon is the largest creative festival for Black and brown entrepreneurs, creators, and cultural influencers. For the 2024 and 2025 editions, I served as Strategic Lead— responsible for translating the event's cultural ambitions into a physical experience that felt as intentional as the programming itself.
Client: Culture Con 2024 | 2025
Partner: Duggal Greenhouse
Agency: Creative Riff
Role: Strategic Lead
Link to full video here
Impact
Over two days, CultureCon brought together 10,000 creatives, entrepreneurs, and innovators— making it one of the largest cultural gatherings of its kind in the country. The production approach transformed a raw industrial venue into a fully realized experiential platform, generating sustained engagement for attendees, sponsors, and partners well beyond the weekend.